RecruitmentTeam Building

The Real Reason Top Talent Isn’t Joining Your Agency

Top talent in real estate rarely applies through job ads. They’re already employed—and open to better conversations, not just offers. If you’re only recruiting when there’s a vacancy, you’re too late. Learn how high-performing leaders build recruitment pipelines year-round using proven systems for real estate.

01 September 2025
The Real Reason Top Talent Isn’t Joining Your Agency

Good Agents Aren’t Looking… But They Are Listening

Here’s the truth most real estate leaders don’t want to hear:
The best agents are already working somewhere else.

They’re not scrolling job boards.
They’re not chasing your SEEK ad.

But they are open to the right opportunity—if the conversation feels worth having.

And right now?
They’re having that conversation with someone.
If it’s not you, it’s your competition.

Recruitment Isn’t a Campaign. It’s a System.

Most principals only start recruiting when someone resigns.
That’s reactive leadership. And by then, you’re weeks—if not months—behind.

The top-performing agencies we coach take a different approach:

  • They build a recruitment pipeline just like they build a sales pipeline 
  • They nurture potential hires consistently—not just when it’s urgent 
  • They focus on adding value, not just pitching roles 

When an agent is finally ready to make a move, guess who they call first?
The one who’s been calling them all along.

Use the Same System That Wins Listings—to Win Talent

Here’s the kicker:
What works to convert vendors works just as well to attract team members.

✅ Regular check-ins
✅ Personalised value-adds
✅ Systems that show leadership, not desperation

If you’re running your team off gut feel or only hiring in panic mode, that’s not leadership. That’s damage control.

A real estate agent coach will show you how to:

  • Run a 3-step onboarding system that filters the right people before they step in the door
  • Build trust and familiarity with high performers before they’re ready to move
  • Create a culture that attracts, so people come knocking before you even advertise

This is what smart agencies are doing—quietly and consistently.
And it’s why they always seem to “have someone” ready to go.

Want Top Talent? Start Building the Bridge Now.

Think of recruitment as prospecting.
You wouldn’t wait until stock runs out to chase sellers—so don’t wait for a resignation to chase talent.

Start the conversation early.
Stay in touch often.
Lead with value, not just vacancies.

Your future top performer is already in the industry.
They’re already succeeding.
And they’re already talking to someone.

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Stop Losing Top Agents: 3 Recruitment Myths That Are Killing Your Real Estate Business
Real Estate LeadershipRecruitmentTeam Building

Stop Losing Top Agents: 3 Recruitment Myths That Are Killing Your Real Estate Business

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The Real Reason Top Talent Isn’t Joining Your Agency
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The Real Reason Top Talent Isn’t Joining Your Agency

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Jess works with business leaders to achieve peak performance through implementing effective systems and processes to both nurture teams and scale businesses.

Jess works with business leaders to achieve peak performance, nurturing teams and scale businesses.